Who says you have to rely on Spotify to find the hottest
new releases? Certainly not Google, which this week announced a new
feature aptly titled New Release Radio. The concept is simple — analyze
your personal tastes, and introduce you to new music based on those
tastes. Google notes that it leverages machine learning to select both
singles and album releases that have dropped in the last two weeks based
on your listening history and musical preferences. Ultimately, the
search giant notes, “It’s a really quick way to check out all-new music
that’s tailored just for you.”
Google is certainly
no stranger to personalized music suggestions. As it stands, you can
have Google Music Player send you song suggestions based on where you
are or why you’re listening — that means that if you’re hiking, you’ll
get a different playlist than if you’re trying to crank through a
difficult project at work.
But this is the first
time that Google has taken personalization and applied it to the
discovery of new music. Some users have actually had access to New
Release Radio for quite some time. Thanks to Google’s partnership with
Samsung, a number of Samsung users served as early adopters (and really,
guinea pigs) for the latest feature. And now that the early access
program has run its course and feedback has been gathered and acted
upon, the rest of us get to try things out, too.
It’s
certainly a strategic move for Google, who has seen its competitors
double down on the discovery aspect of music. After all, Spotify’s
Discovery Weekly playlist has been a huge part of its success, and the
streaming service now has more than 50 million paid subscribers. Apple
Music also has personalized new release stations, like its “My New Music
Mix.”
New Release Radio is apparently found
throughout Google Play Music, or if you want a more direct way to access
the feature, simply search “New Release Radio.” Google noted that the
station is free to all listeners (whether they pay for Google Music or
not) and the station will be updated with the latest music releases on a
regular basis.
I try using other applications as the option that Google are either no of the same type or in other language I don't want to listen at that time. Do check below:
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